“Immediately Stunned By The Vast Amount Of Choice”

VENUE: SUFFOLK BRIDAL CO. ORWELL PLACE
TIMING: WEEKDAY AFTERNOON

Possibly one of the most exciting times in a woman’s life, is searching for the perfect outfit for her ‘Big Day’. We are fortunate to have an array of beautiful bridal shops in Ipswich, and particularly in our area, The Suffolk Bridal Co. We sent our mystery bride-to-be along to see if she would ‘say yes’ to a dress from this independent boutique…

LOCATION

I’ve walked past The Suffolk Bridal Co. on many occasions, so I knew exactly where to go when my mystery visit came about. On a fairly busy street just outside the main ‘hub’ of shopping in Ipswich, its location is ideal – plenty of car parking around, and within walking distance of both the town centre and Waterfront. The shop itself is part of The Unicorn; an old public house, but with beautiful dresses adorning the windows, it’s hard to mistake this unit for anything else. 5/5

AMBIENCE

Entering the shop, you are immediately stunned by the vast amount of choice available. Almost overwhelming! Between the glamourous dresses and accessories, the décor is minimalistic but quality. There were no other customers in the shop (appointments are by arrangement) which leant a nod to exclusivity. It would have perhaps been nice to have some background music playing as it was a little quiet, but overall a great first impression. 4.5/5

SERVICE

We were greeted initially by a gentleman, who immediately engaged us in friendly conversation; asking about my wedding plans and whether I’d tried any dresses before. We discussed styles and ideas to narrow down the criteria a little, and he explained what each rack of dresses held: ballgowns and fuller dresses in one section, column and fishtail in another, and one-offs or discontinued gowns lining the room at the rear. Shortly afterwards, a lady came out to take over the appointment, and allowed us to have a look around to pull a few dresses to try. They both made suggestions on sizing and styles based on my previous criteria, which led to 5 or 6 dresses making it to the changing room! The lady then helped me try each dress in turn, explaining alterations to parts that didn’t quite fit, laying out the exquisite trains to get the full effect, and offering her opinion on each style to compliment my look. My one slight negative is that there was a further dress in the window display that I took a real shine to, but I wasn’t able to try this one on due to another appointment coming in after me. 

However, she offered to arrange another appointment in a couple of weeks when it would be removed from the window. 4/5 

VALUE FOR MONEY

I was astonished when the gentleman who initially greeted us informed us that all of the dresses were half the ticket price, meaning all of the dresses were within my budget! I hadn’t seen this advertised so it wouldn’t have drawn me in if I hadn’t already planned on visiting, but it definitely made the experience even better value for money! Most of the dresses I selected were around the £900 mark with the discount, but there were options from as little as £300, so definitely aimed at brides-to-be of all budgets. 5/5

I have visited several venues in my quest to find my dream dress – including one in Ipswich which had rave reviews and didn’t live up to expectations – but The Suffolk Bridal Co. didn’t disappoint. The service I received was personal, in-depth and didn’t feel rushed. There was no ‘hard sell’ or air of superiority (as a bride with tattoos and piercings, this isn’t limited to wedding dress shopping!), which I find lets down a lot of bridal shops. I am already planning my second visit based on my experience today (and hopefully I’ll get to try on that dress in the window!)
— Overall Score 4.6/5